Why #EdTech and I are changing our brand

I have to be honest with you.

For more than a year, my blogging as iPadwells on the now extinct iPad4Schools.org has focused on education and leadership whilst I’ve struggled to add a weak connection to the use of iPads. As you can see from this site’s new look, I’ve given up and rebranded my work to match the material and professional development I now provide. [Img Cred]

Woman on iPad questionmark

I’m not the only one with this issue. 

Did you attend iPadpalooza or EttiPad or MiamiDevice this year? At all these events, teachers and speakers are expelling a lot of energy and words in highlighting that “it’s NOT about the device.” But like my old Twitter handle and blog, our names suggest otherwise. What’s happened?

“Ignore my name, it’s NOT about the device.”

Stop Go1It all started in 2011, the iPad was still either new or just a dream to most schools and we were all REALLY excited by its potential. I started my blog to help just 12 teachers in my school, who’d been bought them to trial. (Classic! Buy the teachers iPads but not the students). But they weren’t the only ones in need and soon iPad4Schools.org had 1000 readers a day.

Over the last 4 years, using social media, the connected educators of this world have been on a collaborative journey with a very steep learning curve. The more we have worked with device equipped students, the more we have moved our attention away from the technology and towards our change in expectations. The emphasis now is on the impact and extended reach that technology brings and not which specific device, app or workflow any individual might be using.

whiteboard on iPadMy current opening line to any student task is “find yourself a solution for …” I find the students are always capable and are used to searching for and sharing solutions with each other, even in the personal lives. They are also used to a fully personalised approach to life and have multiple solutions that achieve the same goals. I no longer discuss apps, except when a student highlights one to me. Some apps are really impressive but my primary goal is to cultivate independence and confidence within each student. This comes from the empowerment of personal choice and the collaborative approach.

When planning my rebranding and this post, It was great to see my friend Rabbi Michael Cohen writing about the exact same issue. Read his excellent thoughts here. The connected edu community are sharing and thus experiencing a simultaneous ride into 21st century education. Social media has provided a cheap platform from which to rebuild a global education profession and move everyone along at a similar pace. The great Mark Anderson in the UK has also just published the free iBook: “More Ed less Tech“. Can you see a trend emerging?

The issue we now face is the divide between the leaders and the followers. The change has been rapid and as the edtech community moves on from discussing technology, the majority of world education just starts to get their head around how it functions in the classroom. Many yet to make a start with BYOD or any one device per student initiative.

“Like Uber, It hasn’t replaced the need for a driver, it’s only changed who’s driving the system” – Richard Wells

The Uber app has angered thousands of taxi drivers. It hasn’t replaced the need for a driver, it’s only changed who’s driving the system. This is exactly what technology is doing to teachers in education. We just have to wait for the mindset of the average teacher to learn and appreciate what’s happening in front of their eyes. A teacher’s faith in their students is what everything hangs on.

 

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